The Resource Hub

June 6, 2025

The Resource Hub: The Psychology of The Kit – Why How You Prepare Matters
In every sport—from triathlon to ultra-running—there is a ritual to preparing ‘The Kit’. Before you step out onto the sand or hit the road, you go through a process of checking your gear. It’s a moment of focus, a signal to your brain that the "training block" has officially begun.

While the legends of any field are often remembered for their raw talent, they are also remembered for their aesthetic—the gear that became synonymous with their level of performance.

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March 13, 2025

Less is More – Why You Should Switch to Targeted Cushioning Socks
For years, the standard advice for athletic socks was "the more padding, the better." But as training metrics have become more sophisticated and footwear technology has improved, that philosophy has shifted. Today, the focus is on targeted cushioning—the engineering of "less-is-more" performance.

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The Latest from the ProLab

What are the best running socks?

This is a question we get asked all the time and despite socks, for some being a boring item, lets face it we spend a lot of time trying to get it right. In our ProLab series we discuss the best running socks for everyday runs, marathons, Hyrox and more.

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Popular Buying Guides

September 5, 2026 Jake C

Toe Socks — The Honest, Funny, Slightly Unhinged Deep Dive Your Toes Deserve
Toe socks are divisive. Toe socks are brilliant. Toe socks are weird. Toe socks are the oyster of the sock world.

Some people swear by them. Some people try them once and say never again — the same way some people taste an oyster and immediately decide they’ve just eaten cold snot.

And that’s exactly why this review needs to exist.

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August 25, 2026 Jake C

Conquering Victoria’s Rooftop: Winter Testing the Buffalo on Mt Bogong
There’s a particular kind of silence you get on Mt Bogong in winter.

It’s the sort of silence where you can hear your own breathing, the crunch of snow under your boots and, occasionally, the quiet voice in your head asking why you thought carrying 30 kilos up a 1,986-metre mountain was a good idea.

At 1,986 metres, Mt Bogong is Victoria’s highest peak. In summer, it’s a serious walk. In winter, throw in snow, ice, crampons, mountaineering boots and a pack loaded with enough equipment to make a small expedition, and things get considerably more interesting.

So naturally, one of our team decided it was the perfect place to test a pair of GearSocks Buffalo Lightweight Hiking socks.

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August 17, 2026 Jake C

What Are the Best Moisture-Wicking Running Socks? And What Does Moisture-Wicking Even Mean?
Best moisture-wicking running socks for most runners: Smartwool Run and Thorlo Experia.

There. We could finish here. But then you wouldn’t know what the hell moisture wicking means. And let’s be honest, it’s one of those phrases that sounds impressive until you actually stop and think about it.

Moisture wicking. Who talks like this?

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