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🥾THE BUFFALO IS OUR LIGHTEST, MOST TECHNICAL MERINO HIKE SOCK - WITH NEW UPDATES IT IS NOW EVEN BETTER - SHOP NOW
🥾THE BUFFALO IS OUR LIGHTEST, MOST TECHNICAL MERINO HIKE SOCK - WITH NEW UPDATES IT IS NOW EVEN BETTER - SHOP NOW
NEW HUG SOCKS - The sock equivalent of a really good hug. NEW TOE-SOCKS - In Stock & Ready to Ship SHOP SALE ITEMS

The Grind

  • The Grind: The Marathon Sock Guide You Didn’t Know You Needed (But Definitely Do)
    July 20, 2026

    The Grind: The Marathon Sock Guide You Didn’t Know You Needed (But Definitely Do)

    If you’ve ever asked, “Which marathon running socks should I wear?” — congratulations, you’re officially a runner. Because nothing says “I’m taking this seriously” like stressing over the fabric wrapped around your toes.

    Athletes of all shapes and sizes love word‑of‑mouth recommendations. Someone in your training group swears by a sock they bought in 2016, another insists you need “maximum cushion or you’ll lose toenails,” and someone else is running barefoot because they watched a documentary once. 

    Read now

The Latest from the ProLab

What are the best running socks?

This is a question we get asked all the time and despite socks, for some being a boring item, lets face it we spend a lot of time trying to get it right. In our ProLab series we discuss the best running socks for everyday runs, marathons, Hyrox and more.

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Popular Buying Guides

  • Conquering Victoria’s Rooftop: Winter Testing the Buffalo on Mt Bogong
    August 25, 2026 Jake C

    Conquering Victoria’s Rooftop: Winter Testing the Buffalo on Mt Bogong

    There’s a particular kind of silence you get on Mt Bogong in winter.

    It’s the sort of silence where you can hear your own breathing, the crunch of snow under your boots and, occasionally, the quiet voice in your head asking why you thought carrying 30 kilos up a 1,986-metre mountain was a good idea.

    At 1,986 metres, Mt Bogong is Victoria’s highest peak. In summer, it’s a serious walk. In winter, throw in snow, ice, crampons, mountaineering boots and a pack loaded with enough equipment to make a small expedition, and things get considerably more interesting.

    So naturally, one of our team decided it was the perfect place to test a pair of GearSocks Buffalo Lightweight Hiking socks.

    Read now
  • The ProLab: Best running socks of 2026 (Australia) — tested, ranked & built for the grind
    August 2, 2026 Jake C

    The ProLab: Best running socks of 2026 (Australia) — tested, ranked & built for the grind

    We tested the best running socks across Aussie conditions — heat, humidity, cold mornings, stairs, trails, and everything in between — to figure out which ones actually hold up. From lightweight race-day options to cushioned long-distance socks and tough-as-nails trail pairs, this guide breaks down the top performers and helps you choose the right sock for your running style.

    If you want the full breakdown — testing notes, comparisons, pros and cons, and our top picks for 2026 — you can dive into the complete guide below.

    Read now
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